Chinese New Year Celebrations: Welcome to the Year of the Monkey

Chinese New Year Celebrations: Welcome to the Year of the Monkey

25 Jan 2016

China is the country with the largest population in the world, which means that over 1.376 billion people will celebrate the beginning of the Year of the Monkey. People in many other parts of the world will also join the festivities. Although it’s a traditional Chinese feast, Chinese New Year has become a multicultural event featuring grandiose celebrations around the world. 

Le traducteur et sa boîte à outils

Le traducteur et sa boîte à outils

21 Jan 2016

Il est loin le temps où le traducteur restait confiné dans son bureau, croulant sous les papiers, accoudé à ses dictionnaires. Aujourd’hui, il clique et reclique à l’assaut des glossaires en ligne, des outils de traduction et des applications qui lui permettront d’optimiser son activité. Voici une liste (non-exhaustive !) des outils indispensables au traducteur 2.0.

Making it Personal

Making it Personal

18 Jan 2016

As a business owner or employee, particularly if you sell to customers who speak many different languages and come from different cultural backgrounds, you know that localization and translation are key parts of your sales and marketing strategy. In addition to thinking about localizing your customer marketing and communications, have you thought about how to personalize it?